In today’s dynamic digital-charged marketplace it’s critical to have a multi-platform marketing and media strategy to reach and impact your target market. For complete and comprehensive ways to reach and impact public sector markets, Think GIG for multi-platform marketing and media solutions including print, online, events, custom media and research, reaching and engaging government IT and government life markets.

GIG’s diverse media and marketing solutions enable public sector marketers to “cover all bases” to ensure their unique message reaches and resonates with target market(s).

• Print – Classic and comprehensive, no media solution offers the depth of print and GIG’s publications (Federal Computer Week, Government Computer News, Defense Systems and Washington Technology) provide an unparalleled ability to create and foster brand awareness that serves as a foundation for all other marketing efforts.

• Online – From website banners advertisements to e-newsletter sponsorships, to webcasts, to lead nurturing programs, GIG’s online media and marketing solutions enable public sector marketers to extend their brand message to compelling call-to-actions, generating leads, building databases and engaging in a dialogue with prospective customers.

• Events – GIG’s focused events with targeted content are consistently well-attended and well-regarded on-site and virtual vehicles to reach and impact public sector professionals through high-impact exhibit space and unique sponsorships. From the traditional mega-event, FOSE, to topic-focused events, GIG provides diverse opportunities for public sector marketers to reach, engage and convert prospects, both in-person and on the web.